SPF: Protect your domain and improve your email deliverability
Do you know you can use the SPF to authenticate emails? Find out how it helps to protect your domain and improve your deliverability.
Email Conversion Rate: what it is and how to calculate it
If you don’t consider the Email Conversion Rate in your marketing analysis, you are leaving an essential aspect of your campaigns behind. You are missing the most precious data of...
Content optimization: what it is and how to implement it?
Content optimization: how to implement it? Content optimization is vital to any marketing campaign, including email, visual pieces, and blog posts. When you have a brand, you want it to...
Know why DMARC fails and what you can do about it.
When DMARC fails, you are probably having authentication issues. That’s why you should fix it immediately. Learn what you’re supposed to do.
Single Opt-in vs. Double Opt-in: when to use and how to set them?
Single or double opt-in? What is the best option for registration forms? Read this article to find out what your company needs.
Check some email marketing strategies to improve your campaign.
We have everything you need if you are looking for new email marketing strategies to elaborate new campaigns. Check out some ideas.
Newsletter Sign-up Examples: get inspired by some ideas
Newsletter sign-up forms are ways to collect emails, making lists grow. How can this strategy be explored? Read to get inspired by some ideas.
How to execute a successful email marketing campaign
Knowing how to execute a successful email marketing campaign is primordial to keep your company growing. Learn how to do it.
How to create a newsletter: a complete checklist
Do you know how to create a newsletter? We prepared this article with some tips to guide you in the creation process of curated content.
Google Postmaster Tools: what it is and how to set it up?
Do you know that Google Postmaster Tools can help you analyze your email performance and deliverability? We prepared this article to introduce it to you.