Do you know that Google Postmaster Tools can help you analyze your email performance and deliverability? We prepared this article to introduce it to you.
Even the most experienced marketers are unaware of the concept of a SMTP server. This is quite a technical discussion, but if you must deal with sending mass emails on...
Email bounce is a huge problem for everyone who deals with sending emails on a regular basis. It is an undesired situation that can bring a negative impact on the...
If you are currently facing problems regarding spam complaints and excessive bounces, it’s probably because your email reputation needs some kind of improvement. In short, the sender reputation is how...
Sender score is a tool that marketing professionals are relying on to measure their deliverability rates and online performance. The sender score works in a quite similar way like the...