Checking emails to see if they are valid is very important for email marketing campaigns.
It is this validation that will tell you if your list is ready for sending, or if it needs to be reformulated by removing bounces and other risky emails that lead to blocking and blacklisting.
What if you could validate some email addresses for free? That would be great, wouldn’t it?
Sometimes a marketing professional might have a little doubt about a handful of email addresses. Or a member of the sales team wants to know if that email from their sales contact is still valid.
In these cases, hiring an email validation platform can take a little longer than the actual need.
With this in mind, SafetyMails, with the aim of giving a helping hand to those who want to do small email validations, offers a free way of doing this.
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How the free email verifier can help boost sales
When your sales team contacts prospects, the work of checking emails must have been done beforehand.
This is because, in order to be successful in communicating with the people on the list, the emails have to be valid (i.e. real).
Otherwise, it can be a frustrating experience and a big waste of time, as the lack of successful contacts and the inevitable “non-existent user”/”invalid email” messages mean that potential business opportunities are just that little bit further away.
With a clean, bounce-free list, teams significantly increase the chances of talking to people who have shown an interest in the service or product. This way, even if there are only a few email addresses, deals can be concluded. And that’s great!
Of course, more robust email lists require a professional and, in this case, paid email validation service. But here, too, there is a greater effort in email automation for contact attempts.
But if you’re dealing with small chunks of emails, you can use SafetyMails’ free validator.
How checking emails can help marketing strategies
In the same way that sales teams need a list of valid emails in order to proceed with their prospecting strategies, marketing teams also need real contacts for their actions.
Imagine planning content, automation flows, forecasting targets and results, all based on lists of emails that will never be contacted because they are invalid. An unnecessary waste of time and resources.
That’s why checking emails is crucial for qualifying marketing and sales leads.
Differences between free email marketing tools and checking emails for free
Many people still confuse the work of free email marketing tools with free email verification.
Email marketing tools are those that send mass emails. Some of them offer freemium services, which give you free access to a basic structure, and those who need a more complete system, such as performance analysis etc., subscribe to one of the available plans.
Mailchimp, HubSpot and GetResponse are just a few examples. These are email marketing tools. They can tell you which emails are invalid, but only after the campaigns have been sent. That is, when your results have already been damaged.
Find out more about the best free email marketing tools in this article!
Email verification (free or paid) is the list sanitization system, which removes all contacts that could harm the sender, causing blocks and interruptions in the sending of email marketing campaigns. All this is done before sending.
Therefore, anyone who uses email marketing tools also needs an email validation platform. Both are allies, not competitors!
And if you’re just starting out, you can and should use both – email marketing and email verification tools – for free, until your company structures itself to hire more robust services.
Generally, this happens according to the growth of email lists. The greater the number of contacts, the greater the possibility of turning leads into business opportunities.
Both email verification and email marketing tools will work towards this goal.
How to check emails for free from SafetyMails
SafetyMails offers two ways to check emails for free.
- Using the free email verifier, where you can enter an email address and immediately find out whether it is valid or not, directly on the SafetyMails website.
- You can also check emails at SafetyMails by opening your account for free. Once you’ve opened your account, you get 100 credits to try out the platform. Each credit is equivalent to one check.
You can use your 100 free credits in two ways:
The first is by uploading one or more mailing lists until your 100 credits are used up.
The second is through the “Copy&Paste” feature. Simply paste up to ten email addresses at a time into the corresponding field and click on “Check emails”. Repeat the procedure until you’ve used up the 100 credits you earned when you opened your account.
Conclusion
Checking emails for free, as well as using the services of an email automation platform in the freemium model (which offers access to basic plans until you need to hire more services) can make all the difference for those starting out.
Checking emails is a necessary precaution that guarantees excellent support, as it prevents losses that could ruin your entire plan.
It is advisable to check emails frequently, as lists become obsolete very quickly. Corporate contacts are the most problematic because of the high turnover in companies.
FAQ
Knowing whether an email is valid or not helps with fundamental elements of the marketing and sales processes, since both teams need real leads that can be contacted.
The email marketing tool takes care of sending emails, email campaign flows, monitoring campaign performance, etc.
Free email verification verifies the existence of emails in order to eliminate invalid and risky addresses that lead to blocking and blacklisting.
The first way is to access the free email verifier and enter the emails one by one to check whether they are valid or not.
The second way is to open a free account, through which the customer earns 100 credits to try out the platform’s services. Each credit is equivalent to verifying one email.