Know why DMARC fails and what you can do about it.
When DMARC fails, you are probably having authentication issues. That’s why you should fix it immediately. Learn what you’re supposed to do.
Email engagement: email marketing’s most beloved metric
Email engagement is the most important metric in email marketing, by far. This statement is so true that 83% of US B2B marketers use email engagement to monitor the performance...
Using quick email verification for reliable email marketing campaigns
I’m sure you’ve already had to do a quick email check, either to properly approach a prospect for new business partnerships or to confirm some emails for an email marketing...
How do email deliverability services work and how do you choose yours?
Many digital marketers are looking for email deliverability services, because it’s not enough just to ensure that a message is sent, but it’s crucial to ensure that it reaches the...
What is junk email and what damage can it do?
If you’ve come this far, it’s probably because you’ve asked yourself “what is junk email?”. In fact, there are numerous statuses that can be assigned to an email address and...
Can you recognize a valid email address format?
Want to know why knowing the valid email address format is essential? In a society where practically all activities depend on the Internet and its tools, personal and professional communication...
What does it mean when an email bounces?
What does it mean when an email bounces? The day-to-day life of those who work with email marketing campaigns is full of challenges and they come along with countless terms...
What is a good bounce rate in email marketing?
What is a good bounce rate? Let’s think about it: you send your bulk email campaign and have a hight bounce rate. Is there a good or a bad bounce...
How to find someones email using useful tools
How to find someones email address ethically and without invading their privacy? Among other features, this action helps sales professionals who need to build a list of prospects quickly. The...
How to keep important messages out of the spam folder in email
Spam folder in email receiving important messages is a sign of business damage. This is because, even if senders adopt the best sending practices, there is always the possibility of...