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The importance of Cloud Data Protection for companies

19 de June de 2024
4 min

Cloud Data Protection is one of the most powerful technologies for preserving information security within companies. Cloud Data Protection requires a robust protection system and the implementation of various tools...

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4 min

What is a spam box in content strategy?

17 de June de 2024
4 min

What is a spam box and what can it mean for email marketing investments? For the user, the spam box is practical in that it tries to separate out messages...

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4 min

Email Marketing

What is a fake email and what is real? Learn to recognize

14 de June de 2024
5 min

Email: what is a email fake and how do you tell the difference? There are several ways to fake an email, and cybercriminals are becoming increasingly sophisticated. For example, if...

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5 min

How to reduce the bounce rate on your mailing lists

What is a good bounce rate in email marketing?

12 de June de 2024
4 min

What is a good bounce rate? Let’s think about it: you send your bulk email campaign and have a hight bounce rate. Is there a good or a bad bounce...

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4 min

Email Marketing

Best practices for inserting mailto links in your email marketing

11 de June de 2024
4 min

Mailto link is important because it establishes a direct connection with the lead within email marketing. In addition, the fact that the user clicks on the mailto link represents an...

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4 min

Data Protection

Phishing email: the danger just a click away

10 de June de 2024
4 min

To be successful, a phishing email has to be clicked on by the user. But why can’t such a simple precaution be practiced? The answer is simple: people click on...

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4 min

Email Marketing

Marketing Inbound for small businesses in 5 steps

7 de June de 2024
4 min

Marketing Inbound was born to accompany the influence of the internet on people’s lives. The web has generated a new form of consumption, in which the public is no longer...

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4 min

Email Marketing

How to start an email in 4 steps

6 de June de 2024
4 min

How to start an email correctly? Planning is the first thing to think about. Everyone knows that. But what not many people think about is a detail that can completely...

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4 min

Email Marketing

Why do so many people still fall for email fakes?

5 de June de 2024
4 min

Email fakes are still common in many people’s inboxes. This is due to the growing number of cybercrime attempts such as Phishing and Ransonware. With the advancement of the internet,...

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4 min

Email Marketing

Email aliases can make your life easier and hurt your business

3 de June de 2024
4 min

Email alias é ótimo para quem não gosta de spam. Ou seja, todo mundo. Mas apesar disso, nem todo mundo fica feliz com o alias. Esse grupo que não gosta...

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4 min